Chicago, IL – May 12, 2025 — The Walt Disney Birthplace proudly announces the launch of its newly redesigned website, developed in partnership with creative agency Uncle Jake Media. This vibrant new platform offers a visually rich and intuitive experience, allowing visitors from around the world to connect with the birthplace of imagination — the home where Walt and Roy Disney were born.
Rooted in the powerful truth that “It all started with a house,” the site honors the original home built by Elias Disney. It is a place where two visionary brothers first opened their eyes and where the seeds of an extraordinary creative legacy were planted.
“We approached this project as a foundation for something even bigger,” said Donald Freeman, Co-Founder of Uncle Jake Media and Director of Operations. Walt’s legacy is about curiosity and always asking what comes next.
This new site helps tell that story in powerful, accessible ways while supporting the Birthplace’s mission.” The redesigned website focuses on improving the user experience in meaningful ways. Visitors can now enjoy simplified navigation, captivating visuals, engaging interactive features, and a fully mobile-responsive design that ensures a seamless experience on any device.
The new site invites users to explore the history of the home, discover the journey of its restoration, and engage with current programming and events. Supporters can also contribute directly through initiatives like the Donate For A Chance To Win A Trip To Walt Disney World campaign.
“The Walt Disney Birthplace stands as a bright beginning — a spark that continues to shine through everything we do,” said Dina Benadon, Founder and Co-Owner of The Walt Disney Birthplace. “This new site reflects our mission to inspire children, families, and communities to dream big, create fearlessly, and build boldly.”
Soon, the site will feature a brand-new merchandise collection available online and on-site. A tour-exclusive line is also in the works, each item carefully designed to reflect the enduring spirit of Walt Disney. In addition, the Birthplace will introduce a lineup of educational events and community initiatives focused on creativity, confidence, and empowering the next generation of dreamers.
The new website honors the past while looking forward, guided by Walt’s belief that nothing is ever truly finished. It is a space where imagination continues to grow.
About The Walt Disney Birthplace
Located at 2156 North Tripp Avenue in Chicago, Illinois, The Walt Disney Birthplace is the restored home where Walt and Roy Disney were born. The project preserves this historic site while inspiring future generations to dream big, create fearlessly, and believe in what’s possible.
About Uncle Jake Media
Uncle Jake Media is a marketing agency specializing in design, storytelling, and digital strategy. The team brings visionary ideas to life by building meaningful platforms and partnerships.
Media Contact: Jason Clough | Brand Ambassador | jason@theWaltDisneyBirthplace.org